Cellum News

Cellum strengthens global orientation with new COO

Leading European mobile wallet provider Cellum continues to strengthen its global orientation with the addition of a new Chief Operating Officer and Deputy CEO with a strong international background.

Ábel Garamhegyi joined Cellum in mid-September from Belgium-based visual technology giant Barco, where he had served as a Vice President with a broad range of cross-border responsibilities. During his time at Barco he headed a production facility in India, led the European and Middle Eastern sales teams, and later was named country manager for Germany, from where he oversaw Barco’s global acquisition and R&D activities.


Garamhegyi’s new role as second in command to CEO János Kóka follows an earlier stint at Cellum in 2010-2011, when he oversaw the company’s early international operations.

Earlier in his career Garamhegyi served in several positions in Hungary’s Ministry of Economy and Transport, rising to deputy minister, and in 2009 was named Hungary’s government commissioner for foreign trade, as well as director of the state-owned Hungarian Development Bank.

Garamhegyi holds a Ph.D. in social geography and has studied and taught at universities in several countries, currently teaching international marketing and negotiation techniques at Hungary’s University of Szeged.